How to Advertise a Vacation Cottage on the Internet

Don’t put all of your advertising eggs in one basket.

One mistake that many cottage rental owners make when starting off is to rely too heavily on their personal website or one cottage rental portal website. By spreading out your efforts, you’ll reach a larger pool of prospective renters.

Take great photos.

This may sound like a no-brainer, but you’d be surprised how many cottage rental owners undersell their home by taking poor photos. Show off what your vacation cottage has to offer by taking great photos of each room and each of your amenities.

Highlight your amenities.

Especially in very saturated cottage rental markets, amenities may very well be the deciding factor for a traveler when choosing a vacation cottage to rent.

Know which amenities vacationers are searching for in your area.

In some markets, HDTVs are must-haves. In others, hammocks are a top seller. Know your market and your renters and equip your home with what travelers are looking for. Unsure what amenities to provide? Browse cottage rental websites for properties in your area and see what other owners are offering.

Create a welcome packet for your guests.

It is a nice touch to include an informational binder, packet, or basket at your property for your guests that includes information about the surrounding area and specific to your home (e.g. satellite TV instructions, local restaurants, emergency phone numbers, etc.)

Buying Tips for Luxury Homes in Hawaii

1. Know where to look. Hawaii is without a doubt one of the most beautiful locations on earth. Featuring year-round warmth, mountainous regions for hiking, and beautiful beaches for surfing and swimming, you might simply say, “Take your pick,” when it comes to locating the perfect home. However, you should research the market like you would anywhere else. What are the best areas for property value? What are the styles of homes that appeal most to you? Are the prices and fair and manageable? Will the location be conducive to your lifestyle? All these questions should be considered heavily before proceeding.

2. Don’t get in over your head. Calculate what you can afford. Take a good, hard look at your finances as well as how you intend to support yourself once you are moved in to the Islands. Hawaii can be quite expensive, so it’s important that you keep a tight watch on price and means of paying for it before moving forward.

3. Have realistic expectations. Even though Hawaii is Paradise to many, that does not mean it will be Paradise to you. That’s why visiting the Islands for 1-2 weeks is essential. You need to have realistic expectations of what the Islands can offer you, and you need to weigh that against the things you will be leaving behind.

4. Pick a home suited to your lifestyle. There is a temptation to buy the most beautiful home. A place that will make others envious at first sight. If money is no object to you, you should still proceed with caution. Don’t buy a showplace if it is not suited to your personality, expectations, and lifestyle. Choose location and home model based on how you will live in it six years down the road, not based on what you would do if given a week to party with zero obligations. Life is not one big party. Even in Hawaii!